BBVAMF’s event at the UN covered in over 80 media outlets worldwide

During the 63rd session of the Commission on the Status of Women (CSW63) at the United Nations headquarters in New York, BBVA Microfinance Foundation has organized “Women as forerunners of change”, an event focused on gender equality, financial inclusion and digital transformation. The event was attended by representatives from UN Women, the Ibero-American General Secretariat (SEGIB), the Permanent Missions of Colombia and Peru to the UN, and the centers of attention for the day: Rut, a loan officer with the Foundation’s Peruvian institution (Financiera Confianza), and Sandra, an entrepreneur with the Colombian institution (Bancamía). Neither of them had been to the USA before, in fact Rut had never left her country. However, word of their participation at the United Nations has already travelled further than they imagine. Newspapers, televisions, radios and digital platforms from over ten countries have picked up on the news. Scroll down to go through the list.

In Latin America, media from several countries have published news about this event, emphasizing the participation of these Latin American women in an international organization as important as the United Nations.

Canal 7.3 Televisión

  • As well as being publicized in all these media outlets, the stories of the Foundation’s loan officer and the entrepreneur have appeared in the international wire agency Inter Press Service (IPS). This company, headquartered in Rome, has published an article signed by the BBVAMF on how financial inclusion and digital transformation can accelerate gender equality and contribute to women’s empowerment. Other News, Voice Against the Tide and Culture Unplugged also published this same article.
  • The print edition of the Spanish newspaper Cinco Días highlighted the importance of Rut’s work as a loan officer and her speech at the United Nations HQ.
  • Spain’s Radio Exterior covered the event on its Hora América program, and also interviewed the Foundation’s officer and entrepreneur about the experience they had in New York.

Portales digitales españoles

Altogether, more than 80 media outlets in over 10 countries have made space to share the stories of Rut and Sandra and their trip to the UN, to tell the world that when financial inclusion meets digital transformation, it is possible to contribute to gender equality and, to development.

    Access press release here

    See photo gallery here

  Read the quotable quotes of the session here