{"id":13696,"date":"2017-11-20T12:47:08","date_gmt":"2017-11-20T11:47:08","guid":{"rendered":"http:\/\/www.fundacionmicrofinanzasbbva.org\/en\/la-gamificacion-una-tecnica-transformadora-las-organizaciones\/"},"modified":"2017-11-27T13:38:48","modified_gmt":"2017-11-27T12:38:48","slug":"la-gamificacion-una-tecnica-transformadora-las-organizaciones","status":"publish","type":"post","link":"https:\/\/www.fundacionmicrofinanzasbbva.org\/en\/la-gamificacion-una-tecnica-transformadora-las-organizaciones\/","title":{"rendered":"Gamification as a transformational technique for organizations"},"content":{"rendered":"<p>The <a href=\"http:\/\/www.fundacionmicrofinanzasbbva.org\/en\/\">BBVA Microfinance Foundation<\/a> presented its project <a href=\"http:\/\/www.fundacionmicrofinanzasbbva.org\/en\/sector-development\/human-capital-training\/\">\u201cAmigotchi: Sim\u00f3n\u201d<\/a> during the <a href=\"http:\/\/www.fundacionmicrofinanzasbbva.org\/en\/la-fmbbva-la-nueva-edicion-del-gwc-transformacion-digital\/\">VI GWCxSpain Executive Edition<\/a>, the biggest gamification conference for professionals and senior-level managers in Spain.<\/p>\n<p>The conference was held at the Fundaci\u00f3n Rafael del Pino, where seven presentations were carried out in masterclass format. Aside from the BBVAMF and Sim\u00f3n, other big names also exhibited their initiatives, namely Procter&amp;Gamble, Gas Natural, Ferrovial, Telef\u00f3nica, CEPSA and Decathlon. The convention is considered as one of the most important in the country in gamification mindset development , aimed to transform businesses and the society.<\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-13696 gallery-columns-3 gallery-size-large'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a rel=\"gallery[pp_gal]\" href='https:\/\/www.fundacionmicrofinanzasbbva.org\/en\/la-gamificacion-una-tecnica-transformadora-las-organizaciones\/gwcx_fmbbva-12-1024x683\/'><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.fundacionmicrofinanzasbbva.org\/wp-content\/uploads\/2017\/11\/GWCx_FMBBVA-12-1024x683-1-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"\" aria-describedby=\"gallery-1-16062\" srcset=\"https:\/\/www.fundacionmicrofinanzasbbva.org\/wp-content\/uploads\/2017\/11\/GWCx_FMBBVA-12-1024x683-1.jpg 1024w, https:\/\/www.fundacionmicrofinanzasbbva.org\/wp-content\/uploads\/2017\/11\/GWCx_FMBBVA-12-1024x683-1-180x120.jpg 180w, https:\/\/www.fundacionmicrofinanzasbbva.org\/wp-content\/uploads\/2017\/11\/GWCx_FMBBVA-12-1024x683-1-768x512.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-16062'>\n\t\t\t\tFabi\u00e1n Goldberg and Ver\u00f3nica Dos Santos, in the GWCxSpain Executive Edition\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a rel=\"gallery[pp_gal]\" href='https:\/\/www.fundacionmicrofinanzasbbva.org\/en\/la-gamificacion-una-tecnica-transformadora-las-organizaciones\/gwcx_fmbbva-10-1024x683\/'><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.fundacionmicrofinanzasbbva.org\/wp-content\/uploads\/2017\/11\/GWCx_FMBBVA-10-1024x683-1-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"\" aria-describedby=\"gallery-1-16061\" srcset=\"https:\/\/www.fundacionmicrofinanzasbbva.org\/wp-content\/uploads\/2017\/11\/GWCx_FMBBVA-10-1024x683-1.jpg 1024w, https:\/\/www.fundacionmicrofinanzasbbva.org\/wp-content\/uploads\/2017\/11\/GWCx_FMBBVA-10-1024x683-1-180x120.jpg 180w, https:\/\/www.fundacionmicrofinanzasbbva.org\/wp-content\/uploads\/2017\/11\/GWCx_FMBBVA-10-1024x683-1-768x512.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-16061'>\n\t\t\t\tThe Microfinance Campus team of the BBVAMF during their presentation\n\t\t\t\t<\/dd><\/dl>\n\t\t\t<br style='clear: both' \/>\n\t\t<\/div>\n\n<p>During the presentation, Fabi\u00e1n Goldberg and Ver\u00f3nica Dos Santos, from the Microfinance Campus team of the BBVAMF, detailed the characteristics and challenges of this project that has been deployed in five Latin American countries where the Foundation works. Fabi\u00e1n and Veronica asserted that, \u201cSim\u00f3n is like a team member who poses a series of problems throughout the game. With the solutions we give him, we guide his productivity and commitment.\u201d<\/p>\n<p>Insofar as 2017, the project has received a 100% of positive feedback from more than 500 supervisors and office coordinators who have trained with Sim\u00f3n. By analyzing the game\u2019s results, the team was able to detect which areas need further improvement and at the same time design strategies for implementation. Moreover, interesting conclusions have been derived such as female supervisors motivate their teams 10% more than the average.<\/p>\n<p>Sim\u00f3n was chosen as one of the <a href=\"http:\/\/www.fundacionmicrofinanzasbbva.org\/en\/the-amigotchi-program-one-of-the-10-most-innovative-social-initiatives-in-2016\/\">\u201c10 most innovative social initiatives of 2016\u201d<\/a>, awarded by CAF and Compromiso Empresarial magazine. In 2017, it also received a <a href=\"http:\/\/www.fundacionmicrofinanzasbbva.org\/en\/la-app-la-fmbbva-amigotchi-simon-premiada-nuevo-estrategia-innovacion\/\">special mention at the Capital Humano Awards by Wolters Kluwer Group<\/a>, under the Innovation Strategy and Digital Transformation category.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The BBVA Microfinance Foundation presented its project \u201cAmigotchi: Sim\u00f3n\u201d during the VI GWCxSpain Executive Edition, the biggest gamification conference for professionals and senior-level managers in&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/www.fundacionmicrofinanzasbbva.org\/en\/la-gamificacion-una-tecnica-transformadora-las-organizaciones\/\" title=\"Read Gamification as a transformational technique for organizations\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":13,"featured_media":13678,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1762,1945,1266,1841,1437],"tags":[1767,1770,2037,2039,2036,2040,2042,1584,1791,2041,2043],"class_list":["post-13696","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad-en","category-campus-corporativo-en-2","category-campus-corporativo-en","category-latest","category-news","tag-amigotchi-simon","tag-amigotchi-simon-en","tag-campus-microfinanzas","tag-campus-microfinanzas-en","tag-gamificacion","tag-gamificacion-en","tag-gamification","tag-gestion-de-equipos","tag-gestion-de-equipos-en","tag-microfinance-campus","tag-team-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La gamificaci\u00f3n, una 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